Privacy Policy
Last updated: November 2, 2026
Draft: have a lawyer review this before you publish it, and remove this note.
This policy explains what information Wema ("we," "us") collects when you use the Wema app and website, how we use it, and the choices you have. If you have questions, email us at privacy@getwema.com.
Information you give us
- Account details: your name, username, email address or phone number, and profile photo if you add one.
- Friends: the people you add as friends or Close Friends. If you choose to find friends from your contacts, we use your contacts only to show which of them are on Wema.
- What you create: the cards you complete, photos and notes you post, kindness messages you send, and reactions you give.
- Messages to us: anything you send when you contact us or give feedback.
Information collected automatically
- How you use the app: for example, when you open your daily card, toss or keep it, complete it, or react to a post. This helps us understand what works and improve the app.
- Device information: device type, operating system, app version, time zone, and a notification token so we can send your daily ping.
How we use your information
- To run Wema: create your account, deliver your daily card, let friends toss cards to you, and show your posts to the people you choose.
- To send notifications you've turned on, like your daily ping or a friend's reaction.
- To keep Wema safe, including handling blocks and reports.
- To understand how people use Wema and improve it.
Who can see what you share
- When you post a card, only the audience you pick can see it: Friends, Close Friends, Everyone, or Just me.
- Posts marked "Just me" are visible only to you.
- Who tossed you a card is never shown in feeds.
- Reactions to kindness messages are visible only to the sender and receiver.
How we share information
We do not sell your personal information. We share it only:
- With service providers that help us run Wema, such as hosting and database services, app analytics, and notification delivery. They may use your information only to provide those services to us.
- When required by law, or to protect the safety of our users or others.
- If Wema is part of a merger or sale, in which case we will let you know.
How long we keep it
We keep your information while your account is active. If you delete your account, we delete or anonymize your personal information within 30 days, except where we need to keep it for legal reasons.
Your choices
- Change who sees each post when you share it.
- Delete your account at any time in the app's settings.
- Edit your profile or turn off notifications in the app or your phone's settings.
- Ask us for a copy of your information, or to correct or delete it, by emailing privacy@getwema.com.
- Depending on where you live, you may have additional privacy rights under local law.
Children
Wema is not meant for children under 13, and we do not knowingly collect information from them. If you believe a child under 13 is using Wema, contact us and we will delete their information.
Security
We use reasonable measures to protect your information, but no system is perfectly secure.
Changes to this policy
If we make important changes, we will update the date above and let you know in the app.
Contact
Questions or requests: privacy@getwema.com